over the past 7 years...
I've Led Marketing Campaigns That Have Generated Millions in Revenue for My Clients
Whether I was writing the copy, leading the strategy, or stepping in as their behind-the-scenes Head of Marketing, I got an insider look at what actually works when a business grows past the point where marketing can live in the owner's head, and what doesn't.
I've spent years working at the highest levels of the industry, and now I bring that same strategic thinking and execution to business owners who are ready to lead like real CEOs.
Want a partner who thinks steps ahead, delivers conversion-optimized copy, and makes your sales feel strategic and streamlined from start to finish?
LEARN MORE →I'VE BEEN FEATURED IN:
But I Wasn't Always a Copywriter and Marketing Strategist...
In fact, I used to work for a police agency... as a civilian.
Relax! No one in their right mind would ever give me a gun and a badge.
Basically, I was running around with a degree in Political Science, not knowing whether I should accept my offer to law school.
So, yeah, I did the whole quarter-life crisis thing.
That is, until I built a business that gave me:
âś“ High-level clients who value strategy, not just execution.
âś“ The freedom to work on my terms (and wear whatever I want - PJs all day, every day baby).
âś“ Consistent income without the hustle and burnout.
âś“ The flexibility to set my own hours and work when I want so that I can be a present mother and watch my beautiful daughter grow... time freedom is still my greatest accomplishment to date!
If I can build a business that works for me instead of consuming me, you can too!
here is what I know for sure...
Your business' success depends on you making sales.
As an introvert, that's why I fell in love with copywriting.
Copywriting lets you close sales with words. The right message does the selling for you in your emails, on your website and in your content, while you're busy running your business.
But here's what most people miss: words only sell when they're built on psychology. That's why I created The Persuasion Code™. Before I write a single word, I decode why your buyers actually buy: the emotional triggers, the hidden objections, the moment they decide. Then I build every piece of your marketing around it.
Over the past 7 years, I've done this for coaches, course creators, founders, agencies and service businesses. The industry changes. Buyer psychology doesn't.
Good copy isn't a luxury. It's how your business stops leaving money on the table.
Want to see what that could look like in your business?
learn more →My clients have been consistently happy with the work you’ve produced.
"I just wanted to send you a testimonial because honestly, working with you over the past few months has been such a positive experience for both me and my clients.
You’ve supported us across so many different niches, audiences, and offer types — from freebies and evergreen webinars to low-ticket offers, live launches, summits, and beyond — and one of the things I appreciate most is your ability to adapt your writing style while still keeping the messaging sharp, strategic, and conversion-focused.
A lot of copywriters can write “nice sounding” words. Far fewer can actually understand audience psychology, capture the tone of a brand, and create copy that feels human whilst still driving action. You do that incredibly well.
What’s also made such a difference is your reliability and openness to feedback. Whether we’ve needed tweaks, fresh angles, stronger hooks, or completely different approaches for cold traffic, you’ve always approached it collaboratively and professionally — which is invaluable in an industry where good copy can genuinely make or break campaign performance.
My clients have been consistently happy with the work you’ve produced, and it’s made a huge difference having someone I can trust to step into multiple projects and just “get it” quickly without needing endless hand-holding or over-explaining.
You’ve become a really valuable part of the wider team, and I’m genuinely excited for us to continue working together.
Thank you again for all your hard work — it’s massively appreciated."
Jackie Muscat | Founder & CEO of JMHQ
if you're even a little bit curious,
here's some fun facts about me...
▶︎ I am a wife to the kindest, most caring man and together we have a beautiful baby girl named Mer and a pup named Barley.
▶︎ I am a Virgo, a Manifestor in Human Design, INFJ, Enneagram 3 and 90s baby.
▶︎ I have a serious sweet tooth. I don't control her. She controls me.
▶︎ I was 5 when my family came to Canada. 30-something years later and I'm still not used to Canadian winters... #eyeroll
▶︎ My first name is not Keshani ;)Â